FPOs ON ONDC PLATFORM:
Why in the News?
- Many FPOs across India utilize the government’s ONDC e-commerce platform for marketing agricultural products.
- Over 4,000 FPOs have joined since April last year, offering 3,100 product varieties.
- The government aims to onboard 6,000 FPOs by FY24 end, positioning ONDC as an alternative to global e-commerce giants.
Source: ET
About Open Network for Digital Commerce (ONDC):
- ONDC is an open-source network facilitating transactions between buyers and sellers across different e-commerce platforms.
- It promotes local commerce in various segments like mobility, grocery, food delivery, and travel.
- Initiated by DPIIT under the Ministry of Commerce and Industry, ONDC includes buyer and seller apps along with logistics platforms.
- ONDC aims to foster open networks, support small businesses, and reduce digital monopolies.
- Merchants can store data for credit history and better consumer reach.
Key Word
Farmer Producer Organization (FPO) It is a collective of farmers who come together to collectively market their produce, share resources, and access markets. FPOs aim to empower farmers economically and improve their bargaining power in the agricultural sector. |