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A PLEDGE TO CLEANLINESS: DEPARTMENT OF POSTS UNVEILS SWACHHATA PAKHWADA

Why in the News?

• The Department of Posts launched its Annual Swachhta Pakhwada on November 16, 2023, after the success of Special Campaign 3.0.
• This initiative is observed nationwide from November 16-30, 2023, emphasizing cleanliness and environmental awareness.

Source: Scroll

What is meant by Swachhata Pakhwada:

• Swachhata translates to cleanliness, and Pakhwada denotes a 15-day duration.
• It signifies a 15-day initiative focused on various activities aligned with the Swachha Bharat Mission.
• Ministries receive a pre-circulated annual calendar outlining the schedule for Pakhwada activities.

Highlights

• Members of the Postal Services Board led the assembly in taking the Swachhta pledge, reinforcing their commitment as citizens and government employees.
• The Swachhta Anthem resonated during the event, symbolizing the transition from “Satyagraha” to “Swachhagraha.”
• Aligned with the theme “Swachhta Se Shreshta Sewa, From Cleanliness to Service Delivery Excellence,” the focus is on instilling cleanliness habits and environmental consciousness.
• Various activities fostering “Jan Chetana” and “Jan Andolan” for a garbage-free India.
• Planned activities include Prabhat Pheris, evening camps, Youth Connect Programmes, and special cancellations.
• Department aims for broad participation & awareness to cultivate values aligned with India’s freedom movement principles during the “Azadi ka Amrit Mahotsav.”

Review and Future Vision:

• A comprehensive review of outcomes will be conducted at the Pakhwada’s conclusion.
• The Department of Posts plans to chart a course forward, aligning with the vision for a “Viksit Bharat” (Developed India) as part of its ongoing commitment to cleanliness and service excellence.

Government with cleanliness as its central focus prioritizes sanitation, hygiene, and waste management to promote public health and environmental well-being.